Blogs

Pay-per-click (PPC) advertising is a powerful tool for UK businesses, but without the right approach, costs can spiral while conversions lag. At Dune Digital, we’ve fine-tuned PPC campaigns for clients across the UK, delivering measurable results. Research from WordStream shows that the average PPC conversion rate hovers around 2.35%, yet [...]

A well-designed sales funnel for UK businesses is the heartbeat of any successful digital marketing strategy. For companies aiming to turn clicks into loyal customers, mastering this process is vital. Research from HubSpot reveals that companies with optimised funnels achieve up to 79% higher conversion rates. At Dune Digital, we’ve [...]

In today’s digital world, visibility is critical—especially for UK businesses targeting local customers. Whether you’re a café in Manchester, a solicitor in Edinburgh, or an e-commerce store shipping from London, mastering local SEO (Search Engine Optimisation) can transform your online success. With 46% of Google searches tied to local intent [...]

Boost Your Online Presence with WordPress SEO In today’s digital world, having a strong online presence is essential for businesses to succeed. More consumers than ever are searching online for products, services, and information. To stay competitive, businesses need effective digital marketing strategies, and Search Engine Optimisation (SEO) is a [...]

Website performance plays a vital role in determining whether your online business will succeed or fail. It reflects the user-experience your website provides, which can lead to higher user engagement, improved search engine rankings, and increased sales. Today, one of the most efficient methods of monitoring, evaluating, and improving website [...]

In today’s digital landscape, establishing a strong online presence is essential for businesses seeking to connect with their audience and drive traffic to their websites. WordPress, a popular content management system (CMS), offers an array of features and plugins designed to enhance website functionality and improve search engine optimisation (SEO). [...]

In the ever-evolving landscape of digital marketing, the importance of off-page optimisation and link building cannot be overstated. While on-page optimisation, such as keyword usage and content quality, plays a significant role in search engine ranking, off-page techniques help in enhancing a website’s visibility, authority, and credibility. In this article, [...]

If you are a business owner, digital marketer or web developer looking to enhance the online visibility of your website, WordPress SEO is one of the most efficient tools available to make that happen. SEO, or Search Engine Optimisation, is nothing but the process of gearing up your website to [...]

Search Engine Optimisation (SEO) continues to be a game-changer in navigating the competitive world of online content. With the burgeoning growth of websites built on WordPress, the importance of applying SEO on this platform becomes undeniable. As per latest statistics, WordPress powers 39.5% of all websites globally. So, who exactly [...]

The concept of Search Engine Optimisation (SEO) is so crucial today that no online business can afford to ignore it. As of 2021, there are 64 million new blog posts published each month on WordPress alone, proving the increasingly competitive space for online content. This intense competition necessitates effective SEO [...]

Keeping up with the latest features in WordPress is essential for website owners, developers, and content creators. WordPress, a leading content management system, continually evolves to meet the changing demands of the digital landscape. This article aims to explore the next generation of WordPress features, highlighting their significance and benefits [...]

In today’s digital landscape, SEO (Search Engine Optimization) plays a vital role in the success of any online business or website. It helps improve visibility, drive organic traffic, and boost conversions. To harness the power of SEO, it’s crucial to master the basics. This article will provide an in-depth understanding [...]

WordPress plugins play a crucial role in extending the functionality of WordPress websites. They offer endless possibilities for customization and optimization. This article aims to highlight the essential and go-to WordPress plugins for the year 2023. By leveraging these plugins, you can enhance your website’s performance, security, SEO, user engagement, [...]

In today’s fast-paced digital landscape, staying updated with the latest trends is crucial for web developers and website owners. WordPress, one of the most popular content management systems, constantly evolves to meet the changing demands of the industry. This article aims to provide insights into the emerging WordPress trends in [...]